With sales passing the half million, used to ride together Bobbi shows no signs of coming to an end
They both seemed to be little more than a fad, the latest must-have executive toy that was about to follow the path of the Rubik's Cube or watch the pen-cum to digital. Then the children take over.
The popularity of the elderly, a folding aluminum scooter two wheels has been eclipsed by that of his cousin plastic tricycle, now repealed by demanding a child over two years.
Micro Scooters, UK distributor of the most popular scooter, Mini Micro, reached a milestone, garnering sales of over half a million, six years after the signing of an agreement for the 48 imported machines.
with its distinctive design - two wheels in front and one rear - scooters, also known under the guidance of Bobbi, are now ubiquitous in the careers of many schools. Some schools even offer "docking stations".
Discussion topic on sites likeMumsnet parents anguish, the battle between the micro mini and its rival, the Iscoot, threatens to create a division of VHS / Betamax-style among children in Great Britain.
"Scooter allowed in schools today and are used as a means of transportation," said Jez Fraser-Hook, the NPD Group, which analyzes the toy industry. "This is a fun way of transportation for those who are too young to ride a bike. They are stable and much safer than motorcycles. "
Philippa Gogarty, co-founder of Micro Scooters said. "Children can get very easily, you can count on them to manage, which makes children feel that few Internet users"
Essex Gogarty The popularity of three-wheeled version is due primarily to distributors realize that manufacturers were missing something by restricting the range of adult scooters sold in sporting goods stores. The next generation of plastic versions, Junior was family oriented channels like John Lewis. The color was crucial. "In the early days of the Mini was blue," said Gogarty. "We knew we could sell more if we can get the pink to be popular among girls."a cost of only £ 35 (£ 49.99 in the case of the Mini Micro), motorcycles favored the marketing of many spin-offs, two shoe bags and helmets, and neon color version limited edition .
Fraser-Hook
said there was also a thriving market that scooters. "You can buy parts for them and for different brands, so you can style the way you want. Older children take these locations to skate parks, while the license relates to films like Transformers
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